Wow I was surfing the web in Dubai and it is very rare to see awesome ideas put into video!
Its so great when somebody makes the effort – well done to this digital marketing agency in dubai
If you have a small business, or if you manage the marketing campaigns of several businesses there are undoubtedly some trends that you cannot fail to notice in Dubai.
So lets say your running a Facebook campaign for your business or page, you are boosting a post and you start seeing Facebook telling you your getting tons of clicks. But no leads are coming in, and the ones that do are very low quality…
Well the answer is as simple as the demographic makeup of the Dubai Market, think about it, low paid labour from Asian countries form the overwhelming bulk of the labour pool. These are hard working people saving every penny to send back home.
They are not interested in buying your stuff. But they use social media and the internet to communicate with their families and when they see a sponsored post they click on it. These clicks cost you money and make you no money.
Well you need to think about the lifestyle of your target market.. How do they talk, surf and communicate online?
Yes, see the picture above is just a little hint, check out your filtering options on Facebook and Google marketing platforms or click here to find a great digital marketing agency in dubai who can givenyou the answer
It reduces your cost of advertising? Did you know that using a good video for an advert on facebook instead of a photo can reduce your cost per click by up to 80%?
Video content strategy comes in many shapes and forms, check out this article for an idea on formulating YOUR content strategy effectively
Check out this awesome example of video content
If you are really stuck then why not look at working with a content creation agency in dubai that can help you for affordable rates?
Well firstly lets answer the question:
A lot of people use the phrase “Digital Marketing” to describe a lot of things! The best way to think about the digital world when it comes to your business or marketing activities is to split it into these categories:
Social Media and Social Media Management
Website Management (Blogs, Structure, Content Management etc)
Analytics and Reporting
E-Commerce and Landing Pages
Check out this awesome article which will give you an insight into the overview of each aspect in digital marketing
The key to Digital Marketing in Dubai is finding good content. Content should be the driver of all your channels growth and performance